Impact of Online presence for your Business

Internet revolution has taken the world by storm and as for, in today’s scenario around 40% of the world’s total population has an internet connection. Everything we do today is somewhere intertwined with the digital world.

Websites in today’s world play a vital role in every business, big or small. If you have a business and do not have a website, you are probably losing out on several potential consumers. People who hear about your business may research online first before stepping out of their houses. Believe it or not, we live in a world where we Google to check the credibility of a product/service before actually going for it. A general survey says that 93% of your business decisions start online. This means if you don’t have a website, you are targeting just 7% of your potential market. Yes, you are missing out rest 93%.

Having just a website is not enough but having a quality website is important
A quality website should be well-organized, easy to navigate and functional. Did you know it takes about 50 milliseconds(that’s 0.05 seconds) for users to form an opinion about your website? 67% of shoppers would love to business with a mobile-ready website. Another survey says 94% of first impressions are based on website design. These factors will impact your business.

A website has the potential to achieve many marketing strategies to help your business grow. Yes, it takes time to build up enough traffic initially to make an impact on your website. But as the backbone of your online presence, every information or ads you put online will result in your business growth. Using modern SEO tactics, you can always stay on top of the competition and grow your business. Finally, having a website will put your business on the map.

The bottom line is, a website is imperative for every business.

2 thoughts on “Impact of Online presence for your Business

  1. Making sure the website load speed is faster along with great design is also crucial. According to statistics, half of the user’s wait only for 2 secs for the website to load and may end up with a bad first impression about the efficiency and reliability the business can offer in it’s services if it takes longer to load.
    The website may be great but the business may miss out an opportunity to attract customers due to delay in loading the website.

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